This year’s worldwide sanitary crisis has led to an unforeseen boom in the consumption and subscription of SVOD and pay-tv services. Therefore, the efficiency of content discovery and recommendation is more important than ever. How does each user of such services find its’ hidden gem in a sea of films and shows? How to keep fresh releases in the spotlight along with long-running successful names? How do content providers assess their value and shape the OTT industry nowadays?
Five main topics are to be discussed in order to thoroughly answer these questions:
> Whether content recommendation has reached a tipping point?
> The main content recommendation methodologies (e.g. content based filtering, collaborative filtering etc.)
> The business case for content recommendation (i.e. why should service-providers buy content recommendation solutions)
> Algorithmic vs. human content recommendation
> And consumer attitudes to content recommendation
Click here to find out more and register to watch this unique webinar!